The REAL FACE OF FONT


Typography

FACES in FONT

Font Face or Face Font , it truly doesnt matter much , the distinction is so minute one hardly takes notice . Nowadays, the two terms are used interchangeably. However, in the past, these were two very distinct terms it seems .


Font Type , has always been a pivotal aspect within all areas of web design , advertising , press , media and it is continually and perpetually ever evolving as more and more Web designers on the rise are not afraid to step outside of their pre-confined limits and venture out within the limitless boundaries of their Creativity . Thus, we are now constantly seeing more elaborate designed Fonts by many Font Designers .

However to really understand the difference between the two, one needs to know a little bit of history behind creating type.

Way back before the advent of computers, typefaces were created using little pieces of metal. These pieces had to then be individually placed on a tray to create your layout and printed on a printing press. So, when you were referring to “fonts” you were talking about that piece of metal with one style and one size of font. So fonts were of a particular face, size and style. Back then, if you were talking about Arial 14 point or Arial 24 point, you were in fact talking about 2 completely different fonts.

Through the years, there have been hand-set fonts, machine-set fonts, phototype fonts, and now digital fonts (includes Postscript, True Type, and OpenType. They are either bitmap fonts or vector fonts.) One thing has not changed throughout type history: creating type has always been a two-part process. A type foundry creates the fonts and we as designers use the typefaces in our documents.
Within a particular typeface there are various fonts from which to choose: different styles (bold, italic, etc…) and sizes (14, 24, 36, etc.).

And then everything changed…

With the advent of computers, “fonts” and “typefaces” became synonymous. So interchangeable the two terms have become that most computer programs have a “font” menu. They also have “font styles” where you can click and bold or italicize your font.

However, when you are dealing with printers or service bureaus, you quickly see the difference between the two. To them, the terms cannot be interchangeable.
We frequently think that by clicking bold or italics, then our file will print correctly. Printers prefer when you send the actual bold font of your typeface (ex: Helvetica Bold) NOT when you simply bold a typeface. In this case, you have to send the printer font to them to ensure the file prints correctly.

What is certain within any Font design however is that , all of these diff styles of fonts have their ‘ roots ‘ or their original style solely based upon a ‘ parent font ‘. Whether that ‘parent font ‘ is Arial , Sans Serif , Verdana etc… once a new Font is created it will to a small degree be built upon that ‘ parent font ‘ – it’s ‘ base ‘ in a way . I have touched upon Font Face & the Importance of Font face in 2 prior articles , therefore you may wish to check those out HERE and HERE

This article is strictly dedicated to’ FACE FONT ‘, which in a greater sense goes on to give Font Face , an actual FACE . Along with Illustration & Digital Art & some other cool PS effects these artists have managed to give Font Face not only a Face , but its own Personality as well , enjoy some truly awesome Typographic Illustrative works ! 🙂

The Art of Type


Typography


Fonts


Typeface


Typography


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Typography

If you enjoyed the brief outline article on Font & the art work , then you may be interested in heading on over to PSD TUTS on ” How To Make a Typographic Face ” . It’s truly a great tut , go view it 🙂




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